13FFX
Brand & Website Design
Practical FX company, 13 Finger FX needed a brand refresh and new website to help them expand their visual expression and engagement.
13 Finger FX are a practical FX company who work on TV shows and movies, creating prosthetic's, creatures, blood work, weapons and more.
While building my relationship with 13FFX, I found a common love of films and the visual language found in TV and cinema – a proper geek off. This led us to a conversation around what their brand used to embody, which was a nod to the look from old VHS' and the age certifications. This gave a lovely starting point to create their own mark.
In creating the brand identity, the frame became its own force, allowing us freedom to take it out of the logo and utilise it within the imagery of 13FFX's work.
As with all brands, this identity is living and breathing, and we already have built plans for how it evolves over the next year or two.
The website is a similar nod to common visual cues from the world of movies.
Role:
Concept Creation
Graphic Design
Brand Design
Typography
Practical FX company, 13 Finger FX needed a brand refresh and new website to help them expand their visual expression and engagement.
13 Finger FX are a practical FX company who work on TV shows and movies, creating prosthetic's, creatures, blood work, weapons and more.
While building my relationship with 13FFX, I found a common love of films and the visual language found in TV and cinema – a proper geek off. This led us to a conversation around what their brand used to embody, which was a nod to the look from old VHS' and the age certifications. This gave a lovely starting point to create their own mark.
In creating the brand identity, the frame became its own force, allowing us freedom to take it out of the logo and utilise it within the imagery of 13FFX's work.
As with all brands, this identity is living and breathing, and we already have built plans for how it evolves over the next year or two.
The website is a similar nod to common visual cues from the world of movies.
Role:
Concept Creation
Graphic Design
Brand Design
Typography
