Elevate — Women in Finance Campaign Films

I created a series of promotional campaign films for Elevate, a programme designed to help women develop the skills and confidence to progress their careers in finance towards C-suite and senior leadership roles.

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Working with creative agency Gather London, I interviewed women who had taken part in or helped create the Elevate programme, using their experiences and stories to communicate what the course offers. The campaign combined an introductory promotional film with a series of shorter narrative-led advertising films, giving the programme a human and personal voice.